If your dock looks empty on Tuesday, July 12, it’s with good reason. Over 13,000 anglers & fishing industry folks will be packed into a convention center in Florida anxiously waiting to see the new, 2017 saltwater, freshwater, and fly fishing products from every, global, sport fishing brand.

Yep, we’re talking new products from the biggies — Shimano, Penn, Daiwa, St. Croix, and Yeti — the latest from your favorite indie brands — STORMR, Blue Water Candy, and Missile Baits — and the full rundown on the best new brands you don’t know about — Doomsday Tackle Co, Salty Crew, and more. In total, over 690 fishing brands will be showcasing their gear for four straight days. And TackleDirect will be there to cover it all with more than 200 product videos, live streaming content, daily articles, and so many social media posts, we’ll start reminding you of your ex.

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